The folks at e-commerce analytics firm Jirafe have compiled a bunch of data on online spending habits broken down by state.
The study looked at the 97 million Americans who shopped online between August 2011 and August 2012. It found that people in California make up a whopping 13.3 percent of all online spending in the U.S.
The "average purchase size" numbers — that is, the average amount of money someone spends when they go online to buy things — are quite interesting.
“Our study found that sparsely-populated states such as Alaska, Idaho, Hawaii and Wyoming tend to make higher purchases online, perhaps making up for the distance between residential areas and larger stores with the convenience of online shopping,” Ken Huang, chief data ninja at Jirafe, says in a release.
#13 Maryland
Average purchase size: $116
% of America's online shopping: 2.38%
Source: Jirafe
#12 Washington
Average purchase size: $116
% of America's online shopping: 2.84%
Source: Jirafe
#11 Illinois
Average purchase size: $116
% of America's online shopping: 4.59%
Source: Jirafe
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