One of the most recognizable brands in the world, McDonald's has more than 27 million "likes" on Facebook and almost 1 million Twitter followers. That's a lot of reach. But how does that significant social media presence affect the company's bottom line?
McDonald's social media guru Rick Wion will speak at Business Insider's Social Media ROIconference on May 15, 2013, in NYC. Wion will join other digital execs from American Express, Nissan, Bravo, BET Networks, Travelzoo, OpenTable, and many more as they sound off about their favorite and least favorite social media marketing platforms.
Check out the complete list of speakers and topics here.
Register now! The early bird expires TODAY.
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