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The Truest Startup Advice You'll Ever Read, From Founders Who Have Actually Been There

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Mark Zuckerberg and friend in Noe Valley

It's incredibly hard to start a company.

Fortunately, a lot of smart people have done it before, and they have sound advice to share with budding entrepreneurs.

We pulled the best quotes from recent blog posts, conferences, and interviews that can help startups at every phase, whether they're still deciding what to launch or figuring out how to scale.

Here's the truest, most timely startup advice from business stars like Pinterest's Ben Silbermann and Y Combinator's Paul Graham.

On deciding what to start: "Facebook, I didn’t start to ‘start a company.’ It was mostly just through wanting to build it and having it be this hobby and getting people around me excited. It eventually evolved into a company. But I never understood the psychology of wanting to start a company before deciding what you wanted to do. Explore what you want to do before committing." - Mark Zuckerberg, CEO and co-founder of Facebook



"If you are thinking of starting a non-transactional consumer startup, be aware that you are entering what is perhaps the most competitive sector in tech in the last decade….ten million users is the new one million users." -- Chris Dixon, Partner of Founder Collective and founder of Hunch



On the stress of running a company: "As a startup CEO, I slept like a baby. I woke up every two hours and cried." -- Ben Horowitz



See the rest of the story at Business Insider

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